Type
Generic
All TLDs / .today
.today — should you use it?
Generic TLD · introduced 2014
The short answer
A quietly great word TLD — implies freshness and dailiness. Perfect for daily products, news, and status pages.Why it works
- Reads as a natural sentence ender
- Implies daily/current content
- Good availability
Why it might not
- Sets a daily expectation your content must keep
The longer take
emoji.today, dillydally.today — we keep buying these for a reason. name.today is one of the most sentence-like constructions in domains.
Where .today ranks
Where to buy .today
Renewal trap: .today costs $2.57 in year one but $26.26/yr to renew — 10.2× the intro price. Budget for the renewal, not the promo. Full Renewal-Trap Index
| Registrar | First year | Renews | |
|---|---|---|---|
| Dynadot Sponsored | $2.50 promo | $26.97 | Go → |
| Porkbun Trust pick | $2.57 promo | $26.26 | Go → |
| Cloudflare Trust pick at-cost | $22.20 | $22.20 | Go → |
| Namecheap Sponsored | Live price unavailable — confirm at the registrar. | Go → | |
Porkbun & Cloudflare prices in USD, pulled from their daily feeds (checked 2026-10-21). Cloudflare sells at wholesale cost but requires using Cloudflare’s nameservers. Full comparison: where to buy .today.
Some links are affiliate links. Prices are set by the registrar and can change — always confirm at checkout.