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.web — should you use it?

★★★★★  Generic TLD · introduced 2026

The most-awaited TLD in internet history is finally real — after a $135M auction and nearly a decade of litigation. Fresh inventory, unproven recognition.
Typical price
new to market — pricing still settling; check registrars
Our rating
3/5
Since
2026
Why it works
  • Brand-new namespace: good names are actually available
  • The word everyone already associates with the internet
  • Verisign-backed registry pedigree
Why it might not
  • Zero established recognition or trust yet — users have never seen a .web site
  • Late arrival: .site/.online already squat the semantic space
  • Early-days pricing and policies still shaking out

The longer take

The .web saga is the greatest soap opera in DNS history: proposed in the 1990s, fought over in ICANN's 2012 round, auctioned for a record $135 million to a Verisign-backed bidder, then litigated for years — and now, finally, in the root. The open question is whether a TLD can build meaning from scratch in 2026, or whether .web arrived a decade after its moment. Land-grab pricing on good names may be the real opportunity.

Where .web ranks

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Check .web availability